When you know your hair can't live without it: subscribe and get a new bottle of at-home keratin treatment delivered to your door automatically. Save 20% off the regular price. The world's first-ever at-home keratin treatment that works on a structural level, delivering long-lasting salon-grade smoothness and shine for up to 3 months with a single, easy at-home application, at a fraction of the salon price.
☆ 1 application = 3 months smooth → €0.49 / day ☆
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1. SPRAY
Start with clean, dry hair. Spray the treatment onto your hair until fully saturated, then comb it through. Let it sit for one hour.
2. RINSE & DRY
Rinse thoroughly with only water and dry your hair completely.
3. SEAL
Using a 180°C straightening iron, take narrow sections of hair until all strands are straight. Enjoy silk-like hair for the next three months.
aqua (water/eau), glyoxylic acid, glyoxyloyl keratin amino acids, glyoxyloyl carbocysteine, propylene glycol, parfum (fragrance), sodium hydroxide, vinegar, vitis vinifera (grape) fruit extract, behentrimonium chloride, cetearyl alcohol, myristyl alcohol, cetrimonium chloride, tetrasodium glutamate diacetate, fructose, glucose, gluconic acid, gluconolactone, hexyl cinnamal, styrax benzoin resin extract, ananas sativus (pineapple) fruit extract, commiphora myrrha (myrrh) resin extract, etidronic acid, caesalpinia spinosa (tara) gum, myroxylon balsamum (balsam tolu) resin, ci 16035 (red 40), ci 19140 (yellow 5).
Keratin protein: Restores and strengthens hair
Natural oils: Provides hydration and shine.
Amino acids: Enhances hair elasticity and health
Formaldehyde-free: Safe and gentle on hair and scalp
Before
After
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No frizz for 3 monthsUnlike any other conditioner or mask our treatment lasts for months with a single application
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Salon results fast & affordableSame results as in salon without appointments and markup. Only a quick 3-step application.
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Gentle salon-level formulaItalian-made, high-performance yet gentle and non-damaging; realigns fibers for lasting frizz control without altering your natural pattern.
Unlike any other conditioner or mask our treatment lasts for months with a single application
Same results as in salon without appointments and markup. Only a quick 3-step application.
Italian-made, high-performance yet gentle and non-damaging; realigns fibers for lasting frizz control without altering your natural pattern.
Customer Reviews
Overall rating: 4.7 / 5 from 1671 reviews.
Oh my god. I’ve battled with frizzy thick hair all my life. I’ve used treatments that last one wash but these are incredible. It’s so easy to apply. And lasts weeks. I will definitely be repurchasing.
Hair is much smoother and doesn’t need washed every day.
It takes the fizziness and bushy look of my very thick hair, down to a sleek shine. Much easier to manage and it looks so much better.
Easy to apply, instructions were clear. Great salon hair result! Thank you.
My hair was quite rough even after straightening and it's always poofy if I don't straighten it at 220 degrees which I can never be bothered to do, if I just blow dry it it's an absolute disaster. Now I blow dry it after washing according to the instructions and that's it. No straightening required to make it smooth. That's never ever happened before. It feels silky soft even 6 washes later, love it. My only criticism is the delivery time took 6 weeks which isn't great.
j'ai beaucoup aimé simple d'utilisation et très beaux résultats
Sehr gutes Ergebnis
I’ve been using Answr for a while now, and I absolutely love it! My hair is thick, coarse, very dry, and incredibly frizzy, so finding something that actually works has always been a challenge. Since using Answr, my hair is so much smoother, softer, and much easier to manage. The best part is that I no longer wake up looking like I’ve been dragged through a bush! The results last an impressive 2–3 months for me, making it well worth it. If you struggle with frizz and unruly hair like I do, I can’t recommend Answr enough!
Hair feels smooth and light.very good
Very easy to use and loved the results
My hair looks and feels so healthy, I am so pleased I took the plunge it was so easy to use compared to other brands. Will defo be using again.
Answr is the best home straighting treatment I have ever tried. It's is value for money and so easy to use. My hair is so smooth and doesn't frizz up in humidity.
My hair has always been just abit kinky & wavey. A friend recommended this product as even after straightening my hair it felt like it would slowly expand. That is no longer the case. I LOVE wearing my hair straight. The treatment worked amazingly and was a little lengthy but oh so worth it. One thing I did notice (and also read on Facebook reviews) was the sulphur-y smell on the first wash after treatment! It did then go but yes wow, very pungent at the beginning!! I would not hesitate to use it again though! Really fab product
This stuff is great. Usually I wash my hair everyday because it is all over the place and looks awful when I wake up in the morning but after using this I now wash my hair every 3 days which is unheard of for me. Hair is now much easier to handle and I don’t get the fuzz with the humidity we have been having the last few weeks. I had it done 3 weeks ago and still going strong. Love it 🥰
The video is the morning after I applied the product. It has been a very hot sticky night and all I had to do in the morning was to pass the straighteners and my hair was so shiny, soft, manageable and felt amazing. The shine was so obvious and stayed great all day
My hair is so thick and curly didnt think this could possible work. But does and i have now washed it 4 times and still looks great
My hair is usually really fizzy so it’s nice and straight now
Easy to use, made my hair silky smooth and manageable after each wash and style, for a style that lasts!
I am in love with this! My hair is very dry, coarse and unruly and I’ve struggled for years to tame it. Even after hours of styling and product, any humidity and my hair would frizz up within minutes. After the Answr treatment it is smooth and manageable, it only needs drying on wash day and it stays smooth regardless of the weather. I love it and would 100% recommend it for my frizzy haired friends.
I’m use to getting my hair done in a salon and this is so good I will be doing it myself now.
Please excuse the no make up look!! 🤣 I used Answr about 2 weeks ago, I am so pleased with the result. It is as good as the salon treatments I’ve had in the past. Highly recommend.
My first attempt at home keratin was amazing i went from dry, crunchy, aging hair to a far more controlled version of myself. but... what i struggled with was the sulphate free shampoo / condioner. After a couple of "washes" although my hair was still under control, I felt the need to really scrub it with suds!! And in doing so I probably ruined the whole ethos 🙃 I now have a holiday booked, and really want to be free to enjoy that just keratined feeling so have re ordered for a second attempt - this time, I plan to go with the full on, sulphate free routine... watch this space
So my natural hair is fairly curly and if brushed goes fluffy and huge! It’s thick and takes ages to dry and straighten. 1 hour easily to do both. The keratin treatment worked immediately and my hair felt different after washing it out and was quicker to blow dry. I straightened it then section by section as recommended, and honestly think it’s the straightest I’ve ever gotten it. Did that on Tuesday. Any sweat, heat or humidity makes it start to curl again. Anyway by Saturday, apart from the odd kink it was still straight even after the moisture from showering. I went to a dance party and again the heat would normally seeing my hair expand by the hour. However, made it to Sunday and still didn’t need straightening. Been a week since washed so will see how it goes after a that an a blow dry which is meant to reactivate. So far I can see me ordering tonnes of this stuff!
Super easy to use, was pleasantly surprised how good it smells. Hair feels amazing. Three days after using and my hair is still not frizzy. Going away, hopefully will stay smooth when going in and out of the water.
After one wash (using the right products to wash my hair) - all my hair became even dryer and crispier than before!
This is amazing ! My hair is wavy naturally. I have to blow dry then straighten it . With this I could blast it dry or even wash and leave !
after wash without blowdry
Effective and quick
Used this on my daughter’s hair which is naturally curly. Looks amazing straight and curly.
Great product. Love it.
It definitly makes your hair less frizzy its still early days as i only treated my hair just over 1 week ago impressed so far
I usually pay nearly £200 for a keratin treatment at the salon so when I heard about this product, I have to say, I was sceptical and was a little reluctant to purchase it. However, I am over the moon with the results and the ease of the whole procedure! My hair is normally frizzy and I've spent fortunes trying to de-frizz it with all sorts of stuff and hot irons but this has done the trick at a fraction of the price. I tried it before going on holiday and am hoping that it will last while I'm away. To my surprise also is the fact that it even smells the same as the salon one. Yes, I woul definitely recommend this product to anyone who suffers from frizz especially in humid climates or just U.K. Go for it, it's a small price to pay.
The first photo is my hair as it usually is! Frizzy! Wind, rain and humidity are my enemies. I am blown away by how effective the treatment has been at eliminating the frizz. My hair hasn’t felt like this since I was a child! Even my hairdresser said how healthy my hair is. Lots of people have noticed the difference. I thought the effects wouldn’t last, but after 6 weeks it’s still looking good (not as smooth as it was but still a vast improvement on the norm). I’ve already bought 2 more bottles in readiness for my next treatment which I’ll probably do in two weeks time. The only downside - the smell is apparent for the first week or so, particularly after washing. It’s a compromise I’m ok with, given the amazing results. I’ve been recommending it to everyone.
I didn’t think this would work on my hair but it did to my surprise
Did my treatment before going away to guernsey. Windy and wet - hair stayed straight and no frizz. Amazing thank you
it was easy to apply and i love the result no more frizzy hair.
Easy to use . Great results. Im a hairdresser and I've had treatments in salon . This is cheaper and definitely highly recommend
It’s a very gentle at home treatment that does not damage your hair but makes it super shiny and healthy!! I highly recommend it!! 100%
I definitely got immediate benefits from Answr but unfortunately for me, a few washes later my frizz was back. I’ll keep it on a bit longer next time . Customer service was very x Elle t as I received another pack so I’ll definitely use agaon bit will just leave on for longer
This was straightforward to use and the results were great. Recommend.