TRUSTED BY OVER 500,000 PEOPLE

At-home keratin treatment
At-home keratin treatment
From $59.00
From $59.00
At-home keratin treatment
At-home keratin treatment
From $59.00
From $59.00
At-home keratin treatment
At-home keratin treatment
From $59.00
From $59.00
At-home keratin treatment kit
At-home keratin treatment kit
From $78.00
From $78.00
At-home keratin treatment
At-home keratin treatment
From $59.00
From $59.00

Our Bestsellers

At-home solutions to avoid salon cost and hassle

At-home keratin treatment At-home keratin treatment

At-home keratin treatment

From $59.00
From $59.00
At-home lash extension starter kit At-home lash extension starter kit

At-home lash extension starter kit

$83.00
$83.00 -6%
$89.00
Exfoliating hair removal drop Exfoliating hair removal drop

Exfoliating hair removal drop

From $36.00
From $36.00
Shampoo & conditioner bundle Shampoo & conditioner bundle

Shampoo & conditioner bundle

$65.00
$65.00
Volumewave heated brush Volumewave heated brush

Volumewave heated brush

$106.00
$106.00
Flyaway & brow control stick Flyaway & brow control stick

Flyaway & brow control stick

From $24.00
From $24.00

SALON-GRADE RESULTS AT HOME

PIONEERING THE HOME SALON CATEGORY

We turn professional beauty treatments into effortless at-home solutions. Accessible pricing, easy to use, and designed for real life.

NO SALON MARKUP

Think premium results without the salon markup: easy application, EU-sourced ingredients, and products proven by real people so you will get the look you want on your schedule.

TRANSFORMATIVE RESULTS

We obsess over efficacy and ease so you can achieve transformative, salon-level results at home and feel like a pro.

SHOP KEratin treatment

"Immediately after washing the product out of my hair, I could feel a difference. My hair is usually coarse and frizzy, yet a brush went through it like a dream."

“I was left to admire the finished result: soft and shiny hair that now feels completely transformed.”

“Shocking hair transformations prove ANSWR at-home keratin treatment is a must-have for frizzy hair”

THE TREATMENT THAT CHANGED EVERYTHING

For decades, the only solution for long-lasting frizz control was an expensive in-salon keratin treatment. Great results, but expensive, time-consuming, with little control over the ingredients, and out of reach for many.

We changed that by pioneering an at-home alternative that delivers salon-grade smoothing that lasts 3 months with one simple, affordable application at home. No appointments, no hassle, just clear instructions and a solution designed for real life.

Whether you want frizz gone or shiny, manageable curls, expect a frizz-free, fuss-free finish that lasts beyond the next wash and puts you (and your hair) in control.

SHOP KEratin treatment

SO EASY, YOU SIMPLY CAN’T GO WRONG

1. Spray

Start with clean, dry hair. Spray the treatment onto your hair until fully saturated, then comb it through. Let it sit for one hour.

2. RINSE & DRY

Rinse your hair thoroughly with only water, ensuring no residue is left behind. Blow-dry your hair completely.

3. SEAL

Using a 180°C straightening iron, take narrow sections of hair until all strands are straight. Enjoy silk-like hair for the next three months.

Trusted by experts

From runways to red carpets, from Victoria’s Secret models to big-name celebrities, Jack Merrick-Thrilway and Bernardo Vasconcelos support ANSWR, offering effortless at-home application guidance and pro tips to make you your own pro from the first use.

RESULTS YOU WILL SEE INSTANTLY

From need to ANSWR

After a lifetime of frizz, our founder left her first salon keratin treatment amazed. By the results, and by the price, hassle, and lack of control. Seeing the same barrier for so many was the start of ANSWR: a home-salon brand turning professional treatments into simple, affordable at-home alternatives.

Since 2019, we’ve challenged the experts-only mindset so anyone can get salon-level results at home.

HOME SALON ESSENTIALS BECAUSE YOU DESERVE EASY

VOLUMEWAVE HEATED BRUSH

Heated dry-styling brush for salon-level blowouts. eliminating the need to juggle a separate hair dryer and round brush. Coming with two interchangeable brush attachments, it offers versatility for creating bouncy blowouts, defined curls, and added volume.

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AT-HOME LASH EXTENSIONS

Apply in just a few simple steps and wear them for 7 days. Using the highest quality Korean, light-as-feather, vegan silk, the pre-mapped lash clusters are designed to be applied under your natural lashes, creating a natural, salon-like look.

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EXFOLIATING HAIR REMOVAL DROP

The only hair removal tool that exfoliates while removing hair, leaving skin with a smooth, glass-like finish. It works by simply rubbing it on the skin in circular motions, effectively removing hair and providing gentle exfoliation.

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